Ze houden er de volgende praktische aanpak op na:
We believe that:
*Good food is great. With the right wine, good food is even better.
*When wine and food are paired right, a wonderful thing happens in the mouth. We think you should be able to enjoy this wonderful experience each and
every night.
*The delightful interplay of wine and food flavors is the real payoff from pairing right.
*To make sure you enjoy the pleasure of wine and food paired right each night, we had to design wines using the right pairing rules, the right varietals
from the right regions of the world, made in the right styles and at the right level of quality, all for a price that allows for everyday drinking.
*In order to make the right wines for your meals, we had to focus on the foods and flavors that Americans love.
*Our wine has to taste great both by itself and with the meal, because that is how Americans enjoy wine.
Dus wat doen ze? wine that loves
Ze zetten op de fles voor welk product deze wijn goed is. Wie is dat dan wel? Iemand met een brede ervaring en sommelier in hart en nieren:
Ralph Hersom: Wine Director-
Ralph Hersom, our Wine Director, is a renowned wine expert and professional wine taster. For seven years, he was Wine Director of the world-famous Le Cirque restaurant in New York City. Prior to that, Ralph was Cellarmaster at Windows on the World, the famed Manhattan restaurant that has served as a training ground and launching point for many of the world’s wine elite. At Windows, Ralph worked closely with celebrated wine educator Kevin Zraly, author of the best-selling Windows on the World Complete Wine Course.
A sommelier since the age of 23, Ralph has an encyclopedic knowledge of wine and the global wine industry. His wine lists have won numerous awards and he has frequently been profiled in wine and food magazines as a master of the wine-and-food pairing art.
Ik zie deze aanpak voor de grote markt wel zitten. Wat vinden jullie?

